n immersive experience designed in record time for Spain’s most important film event.
On February 8th, 2025, we had the privilege of taking part in one of the most iconic cultural events of the year: the Goya Awards, held at the Palacio de Exposiciones y Congresos in Granada. At the request of Xperience CaixaBank, Panorama Village was in charge of the design, production, and execution of the event’s official VIP lounge.
With a turnaround of less than 9 days, we embraced the project as a high-level creative and operational challenge. The result: an exclusive 400+ m² space transformed into an immersive experience combining technology, music, and cinematic aesthetics.
The proposal featured:
- A spectacular mapping projection that transformed the space in real time
- A musical activation in collaboration with Warner Music Spain
- A scenographic design that captured the full glamour of Spanish cinema
All perfectly aligned with CaixaBank’s brand identity and the spirit of the Goya Awards.
Once again, we proved that when creativity and efficiency go hand in hand, great challenges become unforgettable experiences.
